Play callers/coordinators on scale of 1-10
Callahan- 3
Garrett- 4
Turner- 8
Turner is a great game planner and play caller. He's also an outstanding QB coach.
http://en.wikipedia.org/wiki/Bill_Callahan_(American_football)
Under Callahan's guidance, the Raiders led the NFL in passing for the first time in team history and led the league in total offense for just the second time in team history.During his tenure as not only head coach but also offensive coordinator for the Raiders, the Raider offense led the league in rushing in 2000 and led the league in passing in 2002. In 2002, the Raiders became the first team to win games in the same season while rushing at least 60 times (against Kansas City in a 24–0 win) and passing at least 60 times (against Pittsburgh in a 30–17 win). The Raider offense also set many franchise records during this period, including fewest sacks allowed (28) in 2000, a mark that was broken the following year (27).
http://en.wikipedia.org/wiki/Norv_Turner
I am convinced that the scheme is the issue. Once the novelty of the scheme becomes legitimately documented and on tape for study, the scheme becomes easier to defend unless the team runs the ball a great deal. Emmitt allowed Norvs scheme to succeed without becoming desperate passing like Jason's is right now. If Norv were a run first type coach, then I would be all for this scheme, but if you look at what happened to with Washington, Oakland, and eventually San Diego, the longer he was with the team, the worse things became. Mike McCoy commented that Philip Rivers felt like nothing could change in the offense; no adjustments could be made. But look at this and compare to what Jaosn has had over the years.
San Diego never made the Super Bowl under Turner despite having what was perceived as one of the league's most talented rosters.[4] Turner believed the Chargers were the most talented team in the AFC West in his first three seasons, but not in his final three when the team lost talented players.[19] He inherited a team with 11 Pro Bowl players in 2006, but had no players voted to the NFL's All-Star game in 2012.
Norv had the Jimmy Johnson Cowboys who didn't allow stupid playcalling and certainly would not allow a RB who could gash a defense, like Emmitt or Murray against the Packers, to sit idly while the OC scheme philosophy dictated constant passing over smart running/clock management.
Callahan's status as an OC is quite impressive having led the league with essentially the same players in passing one year and running another. He stated many times this year that this was Jason's scheme, not his. The plays stink. The WRs were rarely open on their primary routes and no one was fooled by 5 wide.
If Callahan were calling a WCO, the team would be in the Super Bowl and Murray would have 2000 yards rushing. His zone blocking, red zone, and run game improvement were evident, but he was limited by Jason's philosophy and play design.
