Because they have somebody that knows how to make adjustments and when to make them. We have coaches, that make adjustments by going with WHAT DOESN'T WORK, and still go with it, and ditch what was working.
And Wade just will not learn. We shut Moss down the entire first half, but somehow we decide to get away from what works and go with what doesn't, and then he stands there with that dumb ass look on why it happened.