Another aspect is the Cowboy Forbes trophies keep on going. And not in no small part to Jerry having lucked into an undrafted free agent in Romo and an overachieving 4th rounder in Dak at the most important position in football.#4 has outplayed his draft position. He may be one of the best, if not the best, 4th round picks in Cowboys history. He's a good QB but he's not a franchise QB that can carry the team and take you to the Big Game. It's really that simple.
He's going to cost this team over 70 million in cap space next year. We paid this scrub like a franchise QB that he's not. We didn't take the search for a franchise QB seriously. We've used draft capital on the Lances and the Miltons of the NFL and we can throw in Stephen McGee and others. We should always churn the position and challenge the scrub we have now but he keeps the stands and the bank account full. I understand it from a financial position but not from a football fan position. I just don't see player X or coach Y and claim we have a shot at the SB when I know where any shot starts....with the guy under center. Dallas media sucks ass.
So Jerry feels no pressure to change with his annual profits soaring and his QB taking him to "Just good enough, or around the rim" heights to keep them cash registers ringing.
I personally can't imagine this scout team actually hitting on a franchise guy without it being like an obvious, no brainer top 3 or top 5 pick to be honest.
So yeah, I agree with all your saying but Dak has Jerry in a perpetual comfort zone that prolly still has 2 more years on it before Jerry even thinks about a change.
My opinion.